Project Overview
2024
Mobile app design
NetCraft academy
The Problem
Getting a weird spot on your skin could be stressful.
Identifying the issue and finding the right doctor in a timely manner is a complex time consuming process.
The solution
- Identify skin issues using AI recognition.
- Buy and track medications with in-app reminders.
- Reduce stress by receiving timely diagnosis and treatment.
Competitor Analysis
Feature
Skin scan
Live chat
Call doctor
Treatment purchases
Track progress
Schedule consultation
DermAiD
MDacne
AI Skin Scanner
User Research
Report Analysis 2024-2025
Reviewed industry studies on digital health trends & patient behavior.
10+ User interviews
Conducted with individuals that have diverse skin conditions.
Key findings
Validated the need for in-app doctor referrals and comprehensive care.
Virtual Consultations
72 % Prefer virtual visits with dermatologists for convenience and quick access.
72%
53%
App Retention
72 % Prefer virtual visits with dermatologists
for convenience and quick access.
Missed Appointments
Say they saved time finding the right treatment compared to traditional consultations.
73%
Conclusions and goals
Interface Design
A clean, easy-to-use design keeps users engaged and ensures they get the help they need.
Nearby Doctors
Dr. Esther
Dr. Jenny Wilson
Dr. Warren
Dr. Lu sei
Direct Communication
Users want quick and easy access to dermatologists.
In-app messaging and
calls provide faster care.
Hello , How are you?
Remind and track
Never miss a beat with
in-app mediation reminders, doctors appointments
and healing progress tracking all in one place.
Medication Reminder
Neurologist - Progress tracking
2 infusions a week
Prescribed by Dr Watson
Medication Reminder
Acccutane
1 a day
Prescribed by Dr Smith
User Persona
Rachel Levi
Rachel Levi
52 years old
Haifa, Israel
Early detection of skin cancer
Rachel enjoys outdoor activities and has recently noticed a suspicious mole on her arm. With a family history of skin cancer, she's vigilant about her skin health. She needs a reliable way to monitor changes in her skin and access professional advice promptly.
I live far away from any doctors in the area.
I wish I could easily connect to one over the phone.
Pain points
- Concerned about many skin spots that have developed.
- keeps on getting referred from one doctor to another with no answers.
- Looking for ease of mind, easy referrals and trackings.
- long waiting times for appointment as condition gets worse.
Goals
- Early detection of skin cancer.
- Short wait times between appointments.
- Track medications and healing progress.
- Immediate skin assessment and care by the right doctor.
User Flow
DermAid
AI powered skin scanning medial app
From scan, to doctor, to treatment.
Scan
Press scan in dock to start.
Scan skin issue.
Answer questions
The more information
you provide, the more accurate the assessment.
Possible result
Alongside your result, we connect you to a doctor right from the same screen.
Contact Card
After setting up an appointment,
doctor’s info would appear in home screen.
Quick access to contact doctor, appointments and more.
Recent Scans
After setting up an appointment,
doctor’s info would appear in home screen.
Quick access to contact doctor, appointments and more.
Treatments and Medications
After setting up an appointment,
doctor’s info would appear in home screen.
Quick access to contact doctor, appointments and more.
Contact your doctor in-app
Get your answers faster -
Contact your doctor directly, chat with specialist around the globe and even chat with our AI bot.
Style Guide
Font
Aa
SF Pro
Display
Bold
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Medium
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Regular
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Colors
Logo
Key Insights
Behind every great experience there is a system that works.
DermAid was built to support a wide variety of users in a calm and intuitive way, helping bridge the gap between the user and doctor, reducing wait times.
Dermaid helps you find the right doctor easily - simply scan and call right in app.
Reduce wait time
by up to 68%
DermAid keeps users engaged - allowing to scan, schedule, message and more all in one place.
Next steps
There are still a few features I would have incorporated if I’ve had more time:
Enhanced
scheduling system.
In-depth user tutorials.
Connect DermAid to public healthcare database.
Saas CRM desktop system
Tori
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